This newly released edition of Mark Mullers retail design manual is a complete step-by-step guide to designing retail stores. Recently expanded and updated, this book now contains more than 170 pages of information, diagrams and full colour pictures explaining in detail Marks Strategic Retail Design Process.
Learn how to:
understand your retail business model and develop your retail design master plan
create a floor layout to encourage traffic flow and product exposure
select the right display fixtures for the right products
create a retail logo, colour scheme and graphic elements to enhance your brand
build a signage programme that delivers the right message in the right place
use the key principles of lighting design to select the right fittings for your shop
choose construction materials and finishes that are durable and effective
$220.00
$129.95 You Save: $90.05
What others had to say...
“At last! The mysteries of effective store design and space management clearly, concisely and logically explained. If you own a store, or have responsibility for key aspects of store design, you really, really need to read this.” Steve Ogden-Barnes, Australian Centre for Retail Studies, Monash University.
“Very interesting, no nonsense book that applies to all business, not just retail.” Nick Nichles, Chief Executive Officer NSW Lotteries
“Whether you’re a corner store, coffee shop, or car dealership, Mark’s insights into the nuts & bolts of shop design are invaluable for both the novice and experienced retailer.” Ian McDowell, Sunshine Toyota QLD
“The Guru has really hit the mark - thought provoking - game changing.” Pat James, Asset Builders
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ebook - The Greatest Tips & Tricks for Retail Success
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$20.00
$14.95 You Save: $5.05
What others had to say...
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Greatest Tips & Tricks for Retail Success
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The Greatest Tips & Tricks for Retail Success is a collection of design concepts and principles both learned and developed by industry expert Mark Muller. With more than 80 pages of full colour diagrams, photos, and descriptions, this book is presented in an easy-to-read format and is a must-have for retailers wanting to take advantage of the time-tested principles of retail design.
$39.95
$29.95 You Save: $10.00
What others had to say...
“Mark has produced a sharp and very timely book packed with tips that remind us of many time-tested principles for shop design.” Mark Nagy Retail Director, MNGRC
“This book is a great reminder to both designers and shopfitters of what they should be doing to get the best out of their store designs.” Anthony Merchant, Managing Director Interfit Retail
“This is the first time I’ve seen so many great retail ideas collated into one easy to rear book. A tremendous resource! ” Bradley Dean, Managing Director GPO News Brisbane
“Mark has produced a very timely book packed with tips that remind us of many time-tested principles for shop design. Mark is truly the guru of retail design.” Mark Nagy, Retail Director MNGRC
“ This fantastic book contains a wealth of information that we can implement immediately to improve sales.” Simon Farr, Jadin Chemist Group
We’d love to hear your thoughts about this product - Click here.
“At last! The mysteries of effective store design and space management clearly, concisely and logically explained. If you own a store, or have responsibility for key aspects of store design, you really, really need to read this.” Steve Ogden-Barnes, Australian Centre for Retail Studies, Monash University.
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