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"The Ultimate Shop Design Manual"
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SHOP DESIGN - STORE PLANNING - RETAIL BRANDING - SIGNAGE DESIGN - MERCHANDISING LAYOUT
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***Retail Expo 2008 - Special Offer***
Welcome to the home of Guru Shop Design
"The Ultimate Shop Design Manual"
**ATTENTION SHOP OWNERS, MANAGERS AND DESIGN STUDENTS** 
Did you know that many retailers spend thousands on display fixtures without knowing the first thing about store design?
It's true, shop fitting can be very expensive - anyone who's been through it will tell you. But the success of your retail business does not depend so much on the price of your fitout, as the quality of your design.
Shop fitting without shop design is like flying blind...
...you could end up anywhere, along with your retail success.
That's why you need Guru Shop Design - the ultimate shop design manual that explains step-by-step how to design your shop to attract customers and sell more.
Keep reading to find out more, or click here to see sample pages
Guru Shop Design is the ultimate lay-mans guide to planning & designing your shop, written by the industry expert who's completed more than 1000 retail projects over 20 years.
This guide gives you the ins & outs of designing your shop from scratch. You will learn how to:
- understand your business brand
- develop your Retail Design Master Plan
- select the right display for the right product
- arrange fixtures to improve traffic flow and eliminate dead areas
- apply customer psychology to increase the average spend
- create the right image & mood for your selling environment
- position store lighting without complex mathematical calculations
- integrate a signage programme that makes sense and gets read
- reduce theft without spending thousands on electronic equipment
Plus hundreds more tips & tricks for increasing your sales and improving your business.
Guru Shop Design is an investment in education.
Whether you're doing a full fitout or just a minor upgrade, understanding retail design is the single most important step you can take towards turning your shop into a powerful sales & marketing machine.
Learn from the experts.
You can benefit from the 20 years of practical experience by industry expert and professional retail designer Mark Muller. By learning from Marks experience, you will avoid the shop design mistakes that can result in hundreds of lost customers and thousands in lost sales each year.
Time-tested principles written in plain English.
Guru Shop Design is a grass-roots practical guide to shop design is written in every day language for the small business retailer. This up-front investment in education is a small price to pay to ensure your shop will perform to its maximum sales potential.
Plan, Design, Create - put your ideas to work.
No need to fumble in the dark. Now you can take control of your shop and put your ideas to work with Guru's proven strategic approach. By following Guru's straight-forward process you can implement your unique retail ideas to create your ultimate shop design. Guru will give you no-nonsense practical advice to maximise the impact of every aspect of your shop design.
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Maximise the impact of your:
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Keep reading to find out more, or click here to see sample pages
Benefit from the secrets that the major retailers use everyday.
In Guru Shop Design, Mark lays bare all the secrets that major retailers use to stay on top of their industry.
By applying the time-tested principles of retail design, you can take advantage of the knowledge & methods that professional designers use to create successful stores for their clients. These are the secrets that the "big-end-of-town" use everyday, but dare not share with the competition.
You will learn how to:
- position demand vs impulse departments to maximise sales
- develop your retail design profit model
- use proven shelf merchandising techniques to increase sales & profit
- reduce theft with passive security and human psychology.
No longer do you need to compete with a disadvantage. Guru Shop Design will even up the playing field and enable you to compete with the big boys on equal ground.
The best value business investment you'll ever make.
Make no mistake, shop fitting can cost tens of thousands of dollars at the very least. The average spend in many industries exceeds one hundred thousand dollars for full fitouts. Without the right shop design not only is there the cost of rectification works, but also the cost of lost sales.
Even professional retail designers, while worth every cent, can have fees running into many thousands of dollars for a single shop.
Are you building a retail empire?
To build a big business you need a strong foundation. That's why getting every aspect of your store design right from the start is imperative. Guru Shop Design will give you an education in shop design that you can use to improve the success of your first, second, third and every shop you open. You can learn once and apply over and over.
**Guru Shop Design New Release Special Edition $499.00**
The Guru Shop Design Manual has recently been updated and now includes many new ideas and improvements to help you get the best out of your business.
For a limited time this updated version is available in soft cover format for only $499.00.
This represents a 50% saving on the hard cover box set priced at $990.00 - fantastic value! But hurry, stocks of the new release special edition are strictly limited.
This New Release Special Edition represents incredible value that is unavailable in any other book, manual, course, or seminar.
While our normal price of $990.00 is a mere fraction of the cost of a professional retail designer, $499.00 is practically nothing compared to the wealth of benefits you'll get.
What's more it's an investment in your education that will pay you back many times over through your improved business performance.
Act now to secure your copy of the new release special edition for only $499.00. Our many satisfied customers agree this is a small price to pay for the retail design advice of 20 years and more than 1000 shops experience by industry expert Mark Muller.
What you get in the box:
- Guru Shop Design Manual Special Edition (soft cover) "Attract Customers & Sell More with Clever Shop Design" - more than 100 pages of step-by-step instruction and information
- Guru "Great Tips & Tricks for Retail Success" - over 60 full colour pages of retail ideas, tips and tricks that you can implement immediately to improve your retail business
THIS SPECIAL EDITION COMPLETE KIT JUST $499.00!
To order Guru Shop Design, click below to be directed to our secure shopping page.
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